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Samsung S95D vs S90D OLED TVs: Which High-End Display is Right for You?

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Samsung S95D vs S90D OLED TVs: Which High-End Display is Right for You?

Samsung S95D vs S90D OLED TVs: Which High-End Display is Right for You?

Published: May 2025

Choosing a new high-end television can be a daunting task, especially when comparing two top contenders from the same brand. Samsung's S95D and S90D OLED TVs represent the pinnacle of their 2024 QD-OLED lineup, offering stunning picture quality and advanced features. But what sets them apart, and which one should you choose?

This in-depth guide, informed by expert analysis and technical specifications, breaks down the key differences between the S95D and S90D OLED TVs to help you make the right decision for your home entertainment setup.

Shared High-End Features

  • QD-OLED Technology: Delivers perfect blacks, infinite contrast, and vibrant color accuracy.
  • NQ4 AI Gen2 Processor: Advanced image and sound processing including 4K upscaling and noise reduction.
  • HDR Formats: Supports HDR10, HLG, and HDR10+ (no Dolby Vision).
  • Gaming-Ready: 4K at up to 144Hz, VRR, ALLM, and Game Bar for real-time gaming adjustments.
  • Tizen OS: Samsung’s smart platform with access to popular streaming apps and smart home controls.
  • Object Tracking Sound (OTS): Immersive audio that tracks movement on screen.

Key Differences: S95D vs S90D

1. Anti-Reflection Technology

The S95D introduces Samsung’s OLED Glare Free matte screen, drastically reducing reflections in bright rooms. The S90D retains a glossy panel, which may cause glare in well-lit environments.

2. Brightness

Independent tests show that the S95D achieves higher peak brightness for more impactful HDR highlights, especially in specular areas. The S90D still performs excellently in dimmer rooms.

3. One Connect Box

The S95D includes Samsung’s One Connect Box, allowing for a clean wall-mounted setup with minimal visible cables. The S90D has all its ports integrated directly on the back of the TV.

4. Size Options

The S90D offers a wider range of sizes (42", 48", 55", 65", 77", and 83"). The smaller sizes use W-OLED panels, while larger sizes are QD-OLED. The S95D is only available in 55", 65", and 77", all QD-OLED.

5. Price

The S95D commands a higher price due to its premium features. The S90D offers excellent QD-OLED performance at a more accessible price point.

Professional Recommendation

Choose the Samsung S95D if:

  • You watch in brightly lit environments and want minimal reflections.
  • You value the convenience and aesthetics of the One Connect Box.
  • You want the brightest possible OLED image Samsung offers in 2024.
  • You’re willing to pay a premium for flagship features.

Choose the Samsung S90D if:

  • You watch mostly in dark or moderately lit rooms.
  • You prefer direct connections on the TV instead of an external box.
  • You’re looking for similar performance at a lower cost.
  • You want smaller screen size options (42", 48").

Final Thoughts

Both the Samsung S95D and S90D offer stunning QD-OLED picture quality, smart features, and advanced gaming capabilities. The S95D leads in glare reduction, brightness, and premium design. The S90D, while slightly less equipped, still delivers an outstanding viewing experience at a lower price and offers more size flexibility.

Assess your lighting environment, space, and budget to determine which model is right for you. Either way, you’ll enjoy one of the best OLED TVs available in 2024.